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Brazil Travel
If you are thinking about going to Brazil, I think you are a very smart person. Brazil is an exciting country with plenty to see and do and a very warm people who love to receive and share with whomever is receptive enough to make friends with them....
Online Travel Bargain
Are holiday bargains for true or have catches hidden? REMEMBER YOUR LAST CONVERSATION WITH THAT family relative who couldn’t talk enough of how much they saved on their last holiday package deal? Or that colleague bragging about his $59 round-...
Plan your Business Trip with The Travel Team Inc.
Business promotion of your company, seminars or conferences - wherever you travel for your business, we at The Travel Team, ensure that all your needs are met. The Travel Team has all the necessary infrastructure, experience and expertise to give...
Private Aircraft Charter Services the new way of business travel
Air Broker Net is a leader in Private Aircraft Charter Service, Fractional Ownership and Aircraft Management. As an exclusive Air Charter Broker Service, they work with an expansive global network of certified operators and airports. Think of them...
Travel Nainital at Cheap Price
Travel Nainital at Cheap Price
John D. Samara
submitjohn@gmail.com
http://www.india-travel-horizon.com/
The largest hill settlement in the Kumaon region of Himalayas is the lake town of Nainital. A dramatic climb of 1,300 metres over a 40 km...
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Online Travel Statistics
The Travel Industry Association of America (TIA) released their annual Travelers’ Use of the Internet study in December 2003. The study shows an increase in the number of people using the internet to research and book travel.
TIA found that 30% of the adult U.S. population (63.8 million) consult the web for travel information. These travelers spend (on average) $300 more on travel, and nearly 40% had an annual household income above $75,000.
Online travelers surf to two or more travel websites, spending an average of 37 minutes. They research and compare prices, check schedules and book trips. The number of people actually booking online increased by 8% over 2002 and grew to 42.2 million people in 2003. Within this group of online travelers, 32 million people made travel arrangements exclusively through the internet (a figure expected to grow according to the TIA).
10 million travelers responded to
email campaigns, causing the TIA to believe that email campaigns are stimulating unplanned travel.
TIA stated that the top 10 travel websites are:
Expedia
Travelocity
Orbitz
Yahoo Travel
Cheap Tickets
Hot Wire
VIPfares
Priceline.com
ITN.net
TravelNow.com
If your business supplies lodging, real estate, shopping, recreation, dining, events or tourist related specialty services, it may be wise to place advertisements with these websites. If you are not making full use of the internet for your marketing campaigns you are missing 30% of your potential market.
As online travelers’ habits become more sophisticated you will find them expecting to find and book everything from one location.
About the Author
MARKETING COORDINATOR and WEBSITE DESIGNER-Radha Khalsa, has extensive experience in the areas of marketing analysis, strategic planning and project management.
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